As one of our first projects we got to develop a branding concept for Maria’s co-working und meeting space HELLO DACHAU. The logo design had to be adjustable in order to incorporate current and upcoming sub-brands such as HELLO MIND, Maria’s coaching business. If you look closely, you see that the sign contains the letters H-E-L-L-O as a perfect base for everything that follows: BODY, SOUL, WORK… The colors were chosen according the needs of above mentioned words. A warm yellow for letting go, a bright orange-red for an energy boost and so on.